Why Safety Pays | History | Program Design

Program Design
The Safety Pays program is based on one fundamental principle: human beings respond to whatever is in their self-interest, and as applied specifically to employment, their financial self-interest. The root of the worker's compensation problem for every company is the fact that a state-mandated system exists which fosters an employee's sense of entitlement. This situation is intensified by the numerous law firms which appeal to a worker's perception, real or imagined, that his "self-interest" is better represented by them than by the employer. In order to combat this, a company is left with one of several choices.

It can do nothing. Although at first blush, this may seem ridiculous, it is more the rule than the exception. Afterall, with the numerous challenges which confront a company in today's economic climate, more often than not management's attention is focused primarily on issues relating to its product or service and the financing, marketing and operational problems inherent thereto. It believes that through a competitive wage/benefits package its workforce is provided fair and reasonable compensation. For many, because workers compensation is a no-choice proposition, it's easy to simply accept claims exposure as a cost of doing business. Invariably, their solution is to pass any increased workers compensation costs on to the consumer, assuming of course, their market will allow it.

The second option is rather punitive in nature. This is a largely reactive approach whereby an employer places heavy emphasis on warnings, probation, suspension and/or termination as punishment for any act or attitude which is perceived to be not in the interest of the company. Usually most workers compensation claims are vigorously denied by businesses subscribing to this methodology unless there is clear and present evidence of an actual accident being the cause of an alleged injury. Obviously this course of action only serves to further polarize the employer/employee relationship, increasing mutual distrust and lowering morale.

A third alternative is to promote safety within a given work environment. A great deal of time and money is allocated to incorporate training, inspections, posters, handbooks, and hazard communication systems into a grand design to educate and encourage safety, with the hoped-for result of minimizing claims exposure. Although costly, this does have a beneficial impact. It can also be tremendously frustrating because the degree by which claims are reduced is often negligible or incremental at best. Though subtle the reasons are logical. Most people honestly believe their behavior is already safe enough and no amount of education, training, or motivational communication will change that. Ask any smoker or driver that doesn't wear a seatbelt. Although we do recommend this third alternative as part of an integrated approach to claims reduction, it by itself still misses the mark as far as appealing directly to an employee's self-interest is concerned.

Safety Pays offers a fourth alternative which addresses this directly. The formula is simple: An employee works at a job in order to make money. To advance and make more, he intensifies his output both in terms of the quantity and quality of his work. Certainly then, the odds for achieving a goal of claims reduction and increased safety is vastly increased if each employee knows whatever effort he contributes will be rewarded. Safety Pays is therefore designed to link financial incentives available to a company's workforce in direct proportion to the extent to which claims exposure is reduced. Although this is accomplished through a number of dollar motivations, the primary mechanism is "bingo," a game with which virtually every person is intimately familiar and enjoys.

The reason the Safety Pays use of bingo succeeds as an incentive device lies in the simplicity of its application. Every employee is a participant. Because bingo is purely a game of chance, every employee has an equal opportunity to win. At the beginning of the first game, a minimal jackpot is established (eg. $25.00). Each work day at a time when most of the workforce is present (shift breaks, etc.), a number is drawn. Every day, the jackpot is incrementally increased (eg. $1.00 per day). When an individual scores a "bingo", he wins whatever is in the jackpot. The following work day, a new game begins using the previous game's final jackpot as the new base. This process continues with the jackpot level growing as high as there are consecutive accident/injury free days. BUT, if an injury occurs, the current jackpot level returns to the original base in the first game ($25.00). Claims prevention and safety suddenly takes on a whole new meaning to the employee who's holding a bingo card that's one number away from winning him a significant amount of money!

The Safety Pays motivational approach works because it targets employee self-interest while creating an atmosphere which unites everyone toward a common goal. A sense of teamwork and "esprit de corp" grows as each person realizes that the way to preserve the ever-growing pot of money is to watch each other and work together to reduce the possibility of someone being hurt. Peer group pressure is created to avoid taking short-cuts in one's approach to doing a job safely. More importantly, the individual who at one time alleged the occasional "backache" in order to get a couple of extra days off, will be hard-pressed to do so when his co-worker's are anticipating a financial windfall by winning a jackpot.

Having established such an environment, the Safety Pays program has a number of additional motivational tools which only further enhance the opportunity for claims reduction. Second only to an employee's desire to make money is his need for recognition and appreciation by both his employer and fellow workers. To meet these needs, the Safety Pays program provides winner acknowledgements which are posted at the conclusion of each game. More importantly, Safety Pay$ has installed a unique feature which rewards those employees who bring safety suggestions to the attention of management.

Utilizing a "bonus" application already incorporated into the bingo mechanism, those employees who make the effort to bring positive safety changes to the workplace are rewarded with extra bingo cards which not only double their chances to win, but provide "guaranteed bonus dollars" should any employee win with such a card. Furthermore, these employees are "recognized" during each game by having their names written on the "Game Board" along with the amount of guaranteed bonus dollars available to them should they win. Rewarding such positive behavior reinforces the individual employee's effort and has a dramatic ripple effect on his co-workers. Anxious for the additional opportunities to win and hungry for the recognition that making a safety suggestion can bring, other workers soon follow suit. In other words, nothing breeds success like success itself.

In very little time, a company which may have earlier found itself at odds with its employees over worker's compensation costs, is now a cohesive team working with a sense of unity and enthusiasm toward a common goal. Quite literally, through the use of Safety Pays, what was once a tremendous liability becomes an incredibly valuable asset. In addition to the dramatic savings in workers comp premium costs, an environment has been established which is more productive and responsive to the company's needs.

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